IIU Dubai: Edtech Project with Islamic Values

Duration

08 Days

Project Description

IIU Dubai is a forward-thinking Islamic university that combines modern education with cultural values. For this project, we built a strong brand and website experience focused on clarity, accessibility, and trust. It simply unites academic programs, research, and global opportunities into a digital platform that empowers students and partners alike.

Universities usually face challenges in building a strong digital presence that truly reflects their values. IIU Dubai needed to present modern academic offerings while preserving Islamic identity. It aims to ensure global recognition and deliver accessible experiences for diverse audiences, including students, parents, researchers, and international partners.

A limited brand identity made it challenging to showcase holistic learning that combines modern and cultural values.

‍

Existing digital touchpoints lacked usability, affecting smooth navigation across programs, admissions, and research sections.

The university struggled to position itself globally, limiting outreach, partnerships, and cultural exchange opportunities.

No items found.

We planned to strengthen IIU Dubai’s presence. For that, we designed a brand and website that feels clear, consistent, and globally appealing. Our goal was to balance tradition with modern usability. At the same time, we decided to ensure easy navigation, accessible information, and a trustworthy digital identity that supports students, parents, researchers, and global partners alike.

‍

Developed a cohesive brand identity reflecting both Islamic values and modern academic excellence for stronger positioning.

‍

Designed intuitive website flows that simplify program discovery, admissions steps, and research visibility across devices.

‍

Ensured mobile responsiveness and accessibility to engage global audiences while maintaining cultural and institutional integrity.

‍

Design Process

We follow a structured UI/UX design process focused on research, strategy, and seamless execution to create digital products that engage users and drive business results.

No items found.

Style Guide & Component

No items found.

Wireframe
& UI Design

No items found.

Workflow Scenario

For IIU Dubai, the process was shaped around collaboration and clear goals. We mapped user journeys, studied institutional requirements, and reviewed education-focused benchmarks. From sketches to polished interfaces, every phase was refined through feedback and iteration. Also, we ensured that the website became scalable, culturally aligned, and user-friendly for both local and international audiences.

‍

The Result

The new IIU Dubai brand and website strengthened the university’s digital identity and academic visibility. With an intuitive interface and clear navigation, users can explore programs, admissions, and research with ease. Consistent branding built trust, while responsive design improved accessibility for global audiences. This transformation positioned the university as a modern & faith-rooted institution ready for international recognition and partnerships.

Client feedback

We’re excited about the Äike T redesign. The team delivered a clear & intuitive experience across web and mobile, which makes it easier for users to buy or rent scooters. Their thoughtful approach to navigation, plan comparisons, and overall consistency has improved engagement and strengthened our brand’s presence in urban mobility.